Lens Style · for iPhone

One photograph.

Five hundred ways to see it.

Your own photonot a template
Remade in the mediumnot tinted to look like it
Paid for oncenot rented by the month
Coming soon to the App Store
The All Styles wall in Lens Style: numbered tiles including Blacklight, Brick, Cel Anime and Claymation
The Kaleido effect running live on a portrait
A finished picture in Lens Style, rendered in a 1960s mod aesthetic
Scroll
500+styles from the history of art
£4.99once — nothing renews
0accounts, ads or trackers
The whole wall

Walk every style in the app, number by number,

from Street Art to Eras —

620
Styles, as the About screen counts them
Street ArtPaintedTraditionsGraphicPhotographicPrintedMovingErasNew Styles

Byzantine mosaic to 1990s rave, cyanotype to stop-motion clay. Each one was generated and looked at before it was allowed in. The ones that didn't come out as the style they claim were cut.

What we noticed

A filter changes the colour. We wanted to change the medium.

Most photo filters are a tint laid over the same photograph. But a woodcut isn't a tinted photo — it's cut lines. A cyanotype is Prussian blue on paper. A 1967 concert poster is hand-drawn lettering that melts. We wanted the picture remade in the medium, not coloured to look a little like it.

Apple Intelligence can now do that on an iPhone. So we wrote the styles — over five hundred of them, each describing a technique or a period rather than a particular artist — and built the app around choosing one.

It isn't magic, and we'd rather say so here than find out in a review. Every picture is made fresh, so results vary, and some styles suit some photos better than others.

What we did about it

Five hundred styles, and a way to find the right one.

Five hundred of anything is a wall you scroll past. So Lens Style reads the photo first — a face, a landscape, a still life — and suggests the styles that suit it. If you'd rather browse, the whole collection is there in number order, with search.

1

Sample, looked at, before a style ships

Every style was generated and judged on its own picture before it was allowed in. The ones that came back wrong — or never came back at all — were cut, and they are kept on a list so they can't quietly return.

0

Subscriptions, in-app purchases or accounts

You pay once and everything is there as soon as it's installed. No trial, no watermark, nothing to unlock, nothing to sign in to.

3

Reminders about photos that aren't yours

Before you start, in Account whenever you want it, and again before a picture leaves the app. Lens Style is for photographs you own — restyling someone else's artwork, poster or album cover doesn't make it yours.

Paying up front means being clear about who it's for before you pay, not after. It needs an iPhone 15 Pro or newer with Apple Intelligence switched on. If yours can't make Styles, please don't buy it yet.

— Ricky Chopra, Lens Style

Don't take our word for it

Here it is, doing it.

Three real screens, in the order you'd see them. Choose a photo and Lens Style suggests the styles that suit it. Tap one and Apple Intelligence makes the picture — usually in 10 to 20 seconds. It lands in your Photos library.

Best Suited: the chosen photo, with thirty-one styles selected for it
1 Styles chosen by looking at the photograph itself
Making your picture: the card for 1960s mod while the picture is generated
2 Made fresh by Apple Intelligence — 1960s mod, 1962–1969
The finished picture, rendered in a 1960s mod aesthetic
3 The result, saved to Photos in a Lens Style album

Real screens, not mock-ups. Every picture is made fresh, so yours will differ.

What's actually in it

Eight families, and the ones that move.

Every style is numbered, and the All Styles wall walks them in this order.

The portrait as extinguisher-drip street art
01

Street Art

Tag, throw-up, paste-up, chrome piece, sticker slap, spray-paint stencil.

The portrait in De Stijl primary-colour blocks
02

Painted

The movements and schools: Fauvism, Pointillism, Analytic Cubism, De Stijl, Bauhaus, Gothic.

The portrait as a Madhubani painting
03

Traditions

From around the world: Persian miniature, Madhubani, sumi-e, Roman mosaic, Aztec codex, Talavera tilework.

The portrait as a playing-card court figure
04

Graphic

Posters, print and applied art: Polish Poster School, DIY zine, pub sign painting, blackwork tattoo, playing cards.

The portrait through night vision
05

Photographic

Film, light and lenses: golden hour, 16mm grain, contact sheet, camcorder timestamp, thermal, night vision.

The portrait as blue-and-white porcelain
06

Printed

Processes and materials: woodcut, cyanotype, daguerreotype, stained glass, cloisonné, porcelain.

The portrait as an armature puppet from stop-motion animation
07

Moving

Animation, still: stop-motion clay, cel shading, pixel art, rotoscoping, a phenakistoscope disc.

The portrait as a Viking-age Norse carving
08

Eras

Whole periods as a look: Medieval, Tudor, 1920s Jazz Age, 1960s mod, 1970s punk, Y2K futurism.

The Motion tab: tiles for Liquid, Kaleido, Slice and Glitch
+ MOTION

Moving pictures

Liquid, Kaleido, Slice, Glitch, Shatter, Lens, Echo, Focus, Instant Film, Developing Bath and Dream — live on the iPhone. Record video or keep a still. No Apple Intelligence needed.

What it sees

Your photo goes to Apple, or nowhere.

Lens Style reads your library on the iPhone, to show thumbnails and work out what's in a picture. When you make a Style, the picture is handled by Apple Intelligence — on the iPhone, or on Apple's Private Cloud Compute. That is the one point it leaves the device, and it goes to Apple, not to us.

The Photos tab: a grid of the user's own pictures to choose from
Your library, read on the iPhone
The Gallery: a finished picture hung in a frame
What you make, kept in your own Photos
The Account tab: the Lens Style lens icon, version number, and links to Gallery and About
An Account tab — with no account in it to sign in to

We don't target you with it. We don't sell it. We hold no copy of it. We never receive it.

There is no Lens Style server, no account and no sign-in. What you make is saved to your own photo library and the app keeps no copy. No analytics, no advertising, no crash-reporting service and no third-party SDKs of any kind.

Understood on the iPhone

Apple's Vision framework finds faces, animals, scenes and the outline of the subject, so the app can suggest styles and frame the picture. That runs entirely on the device and is never transmitted.

Made by Apple, not by us

Styles come from Apple's Image Playground, on the iPhone or on Private Cloud Compute — which is why a connection is usually needed. Apple's privacy policy governs that step, and Apple states that data sent to Private Cloud Compute is not stored.

Dream and the moving effects stay offline

Dream runs a neural network built into the app, on the iPhone, with no network access. The moving effects are real-time graphics on the phone's GPU and involve no network of any kind.

Yours, in your own library

Finished pictures and videos go to your Photos, filed in an album called Lens Style, with the style's name written into the file so you can tell later how it was made.

Nothing held, so nothing to delete

On the phone the app keeps only any effect settings you save and a cache of small thumbnails. None of it is sent anywhere, and deleting the app removes all of it.

Apple handles the money

Lens Style is bought once from the App Store. We never see your name, email address or payment details, and refunds are Apple's to give.

The full privacy policy is short, and says the same thing.

The offer

One payment. Every style. Nothing held back.

Over five hundred styles, suggested for your photo or browsed in order. The moving effects and Dream. A Gallery widget that puts something you made on your Home Screen. All of it as soon as it's installed, for £4.99, once.

500+ Styles From the history of art
£4.99 Once, to own it No subscription, nothing renews
0 In-app purchases Nothing is locked
0 Accounts, ads or trackers Nothing measuring you
All Styles: numbered tiles including Blacklight, Brick, Cel Anime and Claymation
The Motion tab: tiles for Liquid, Kaleido, Slice and Glitch
The Kaleido effect running on a portrait, with controls for facets, zoom, spin, twist and drift speed

The All Styles wall, the Motion shelf, and Kaleido running live. Screens from an iPhone 15 Pro.

No subscription. Nothing renews.

Pay once. Check first.

There's no trial, so here is everything you need to know before you buy.

15 Pro
Or newer

The iPhone it needs

  • iPhone 15 Pro or newer — it's the chip, not a setting
  • Apple Intelligence turned on
  • iOS 27 or later
  • Usually an internet connection, because Apple may make the picture on Private Cloud Compute
£4.99
Once. Not a subscription

Everything, straight away

  • Over 500 styles, suggested or browsed in order
  • The moving effects, recorded as video or kept as a still
  • Dream, and the Gallery widget
  • No account, no sign-in, no in-app purchase
Motion
Without Apple Intelligence

If Styles can't run

If Apple Intelligence is switched off or not available where you are, Dream and the moving effects still work, because they run on the phone itself. Styles — the point of the app — can't be made, and the app says so on screen rather than failing quietly.

Apple handles the payment and any refund, at reportaproblem.apple.com. We'd still rather you checked your phone first.

Prices shown in GBP. The App Store sets its own price in each territory, so yours may differ — Apple shows it in your currency before you pay.

Coming soon to the App Store